The Alora Blog
Bold ideas, smart strategies, and real‑world tips to help nonprofits grow their impact, wow their donors, and ditch the boring marketing playbook for good.
How to Turn Your Nonprofit’s Wins Into Marketing Gold
Wins are powerful. They can rally your team, inspire your supporters, and when handled strategically fuel your marketing for months (sometimes years) to come.
How to Attract and Retain Millennial and Gen Z Donors
Too many nonprofits lump Millennials and Gen Z together under the “young donor” label, but each generation has its own identity, life stage, and giving motivations.
How to Build a High-Impact Nonprofit Board
Your nonprofit’s board can be your greatest asset or your biggest roadblock. A high-impact board is made up of engaged, mission-driven leaders who actively use their expertise, networks, and influence to drive your organization’s growth.
How to Write Emails That Turn Supporters into Donors
Email is one of the most powerful tools in your fundraising arsenal. Yet for many nonprofits, it’s treated like an afterthought, an occasional newsletter, a generic donation request, or a last-minute event reminder.
Top Resources for Grant Writing and Budgeting
Winning a grant is one of the most thrilling moments for any nonprofit. The congratulatory email arrives, your team celebrates, and the mission you care so deeply about suddenly has new fuel to drive it forward.
How to Create a Nonprofit Brand That Attracts
Nonprofit branding is often misunderstood, with some reducing it to logos, colors, and fonts, and others viewing it as a luxury for large organizations with big budgets. In reality, branding is essential, and it’s about far more than just aesthetics.
Top Tools for Seasonal Fundraising Campaigns
Whether it’s the year-end giving blitz, a spring gala, or your fall auction sprint, seasonal fundraising campaigns can feel like the Super Bowl of nonprofit development.
The Alora Insider : Strategies That Boost Fundraising Without Burnout
Nonprofit fundraising has long worn hustle like a badge of honor. Exhausted teams? Normal. Endless campaigns? Expected. Rest? Maybe in January, if you're lucky.
How to Improve Year-Over-Year Donor Retention in 6 Steps
Most nonprofit organizations face a painful truth: it’s often easier to attract a new donor than to keep an existing one. On average, fewer than half of all donors return to give the following year.

